Foreign Policy World Calendar 2009
Design & Art Direction
for Foreign Policy Design Group
“Our idea for this piece was really to communicate our existence and arrival to the new country, and a “story” that leverages on our name “Foreign Policy”. The original idea was based on the whole airline/arrival/departure concept to announce the arrival, but realized that might be too superficial. So we brainstormed and researched a lot more on the current affairs, political affairs, maps, the world and the leaders etc, which could be used as content on the piece. We finally picked political systems and political map as the basis for this “story” with a just little sprinkle of the airline idea by using the label.”
– Yah-Leng Yu, Creative Director, Foreign Policy Design Group
Colophon
25"x21" x 2 sheets
Offset, Silkscreen & Thermal Print
60 gsm Poster Paper, Grey Pulp Board & Thermal Paper
CMYK + Pantone 804
